Keep Small Business

Keep
Independent
Small Business

The badge that says you're an authentic and independent small business.

Look for the badge and support independent businesses. Run a business? Get a badge and profile page. It's a simple way to stand with other independent businesses and give customers a reason to choose you.

Independent SMALL
BUSINESS
Your Business Keep Small Business
Member of Keep Small Business Supporting this business helps sustain independent small businesses and strong communities. keepsmallbusiness.com
Keep Small Business Badge
from
$7 / mo
Save annually
Build
trust
Encourage relationships
Independent
scale
Capped — no dominants or mega-traffic
Cancel
anytime
No long-term contract
Why it matters

Small businesses keep things real

Small businesses — small makers, shops, and online stores — are the backbone of real communities and a healthy economy. The Keep Small Business Badge is a simple way for independent owners to visibly connect with customers who value authenticity.

01

Communities run on small business

Small businesses sponsor the team, hire locally, take risks on first-time customers, and notice when something's off. They're how communities stay vibrant — online and off.

02

They're a real part of the economy

Small and mid-sized independent businesses employ roughly half the workforce in most economies. They're how an economy stays diverse and resilient instead of consolidated around a few giants.

03

Small comes in many shapes

A maker shipping orders from a garage workshop, a corner shop, a two-person agency, a small manufacturer, a regional retailer with five stores — all of them count. The line we draw is independent, and not a dominant player in your category. Not for enterprise. Not for hyperscalers.

04

A real economy is made of real people

We're not anti-anything. We're for the people who answer their own email, ship their own orders, and stand behind their work. The Keep Small Business Badge exists to help them support each other and earn customer trust.

Get a Badge and Profile Page

Independent Businesses Make The World More Interesting

Customize your badge and paste it into your website - your badge links to your profile page that highlights your independent business.

Install your badge

Add it to your website

After you sign up, customize your badge in your member profile — pick a style (Classic, Tag, Label, and more), color palette, and size. Save once, then paste a short embed code on your site.

1

Customize & save

In your member profile, choose your badge style and color palette, preview the result, and click Save Profile. Your badge and public profile page update from there.

2

Copy the embed code

Your profile includes a short script snippet — copy it once. You do not need to paste again when you change colors or style later.

3

Paste on your site

Add the code to your website footer, sidebar, or about page using your site builder’s HTML block or custom code area. A web developer can do this in a few minutes.

4

Change it anytime

Pick a new style or palette in your profile and save — your live badge updates automatically. If you still see the old version, hard-refresh the page on your website (Cmd+Shift+R on Mac, Ctrl+Shift+R on Windows).

Example embed code

<script src="https://badge.keepsmallbusiness.com/embed.js"
        data-member-id="f8c2a1b4-3d5e-6789-abcd-ef0123456789"
        async></script>

Your profile shows a ready-to-paste snippet with your member ID already included — copy it as-is. The script loads your badge from our CDN and links to your Keep Small Business profile page.

Comfortable with HTML? Paste the snippet yourself in a few minutes. Prefer help? Contact us for badge install assistance — a one-time $20 fee. Mention “Badge install” in your message and include your website URL.
Benefits

More than a badge

With the Keep Small Business badge on your website, you can:

Build trust at a glance

Show visitors that your business is independently owned and part of the small business economy.

Give customers another reason to choose you

Many customers want to support real businesses, independent owners, and businesses with a story behind them.

Tell your story beyond the badge

Your profile page gives customers a place to learn more about your business, what you offer, and why it matters.

Stand with other independent businesses

Keep Small Business helps recognize and strengthen the broader independent business community.

Add meaningful messaging to your website

The badge is a simple reminder that supporting your business helps keep the small business economy strong.

Get the badge

Run a small business?
Sign up today

Display the badge on your site, build trust with your customers, and support the small business community. Starter from $7 / month with a 30-day free trial — Growth and High Traffic from $12 and $25. Cancel any time.

from $7 / month
01

Sign up

Tell us about your business — name, website, what you do. Choose a plan from $7 / month (30-day free trial on Starter).

02

Add the badge

Copy the embed snippet from your profile and paste it on your site — see install instructions.

Start today
Tell us about your business — on the next page you'll create your account and choose a plan.
30-day free trial on Starter ($7 / mo). Growth $12 / mo and High Traffic $25 / mo for higher-volume sites — we'll suggest a tier after you tell us about your business. No commissions, no long-term contract, cancel anytime.
Get in touch

Questions? Send a note

Press, partnership ideas, or just curious. We read every message.

Email us

The quickest way to reach a human.

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Privacy & user data

How we handle your information

Plain-language summary of what we collect, what we don’t, and how to reach us.

Last updated: May 2026

What we collect

  • Member accounts: email address, password, and the business profile information you choose to publish.
  • Contact form: your name, email, and message when you write to us.
  • Subscriptions: payment and billing status through our payment provider. We do not receive or store full payment card numbers.
  • Advertising: if you arrive from an ad link, we may retain that platform’s click identifier and, after you sign up, report a conversion back to the source platform (such as Google, Meta, or Microsoft) so we can measure whether our advertising is working.

We do not sell your personal information — whether you provide it for your account, your profile, our contact form, or through an advertising link.

The member badge — what it does and doesn’t track

The Keep Small Business badge embedded on member websites is a link and image. It does not set cookies on your visitors’ browsers, does not load third-party trackers, and does not build profiles of people who view the badge.

We do count badge impressions — how many times the badge image is requested — so members can see monthly usage and so we can apply plan limits fairly. Counts are aggregated per member account; we use them for billing tiers and membership status, not for advertising or resale.

Your choices

You can update your business profile, cancel your plan, and close your account from your account settings. To request or confirm deletion of personal data, use our contact form and include “Privacy request” in your message.

California residents may have additional rights under the CCPA; submit those requests through the contact form as well.

What we believe

A real economy is made of real people. Strong communities are built by independent businesses — online and off — doing work they're proud of. We exist to bring them together and give them a way to say so.

— Keep Small Business · Founded 2026

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